{"id":959,"date":"2019-07-26T10:48:00","date_gmt":"2019-07-26T10:48:00","guid":{"rendered":"\/p\/how-to-post-youtube-videos-on-instagram-as-clips\/"},"modified":"2025-11-07T03:40:14","modified_gmt":"2025-11-07T10:40:14","slug":"how-to-post-youtube-videos-on-instagram-as-clips","status":"publish","type":"post","link":"https:\/\/www.tubebuddy.com\/blog\/how-to-post-youtube-videos-on-instagram-as-clips\/","title":{"rendered":"How to Post YouTube Videos on Instagram"},"content":{"rendered":"\n<style>\n.entry-content {\nmargin-top: -3em !important;\n}\n\/* Hide built in feature image *\/\n.post-tb-main__image {\ndisplay: none !important;\n}\n<\/style>\n\n\n<p>So, you\u2019ve been creating awesome content for your YouTube channel! But are you getting the most out of your videos? Building a following takes a lot of work, and promoting your YouTube content across social media channels is a great way to increase your reach.<br \/><strong><br \/>Why is Cross-Posting Content Beneficial?<\/strong><br \/>Cross-posting content across your social media channels allows you to reach a wider audience with your videos than you might have otherwise been able to. It means that you\u2019re building a brand beyond the confines of YouTube, while directing more traffic back to your channel. Plus, having a following on social media that\u2019s at a similar level to your YouTube following legitimizes your brand for potential sponsors.<br \/>Instagram is an awesome platform to be sharing your YouTube content on&#8211;it currently has over <a href=\"https:\/\/www.statista.com\/statistics\/272014\/global-social-networks-ranked-by-number-of-users\/\" target=\"_blank\" rel=\"noopener nofollow\">1 billion active users<\/a>, the format of the platform is specifically designed for sharing visuals, and Instagram Stories allow content to be promoted and shared easily. It\u2019s also monetizable, so if your Instagram page becomes very popular, you have one more potential revenue stream from your content.<br \/><strong><br \/>Instagram&#8217;s Constraints<\/strong><br \/>There are a few constraints that need to be worked around in order to start posting YouTube videos to Instagram. There is the timing constraint&#8211;Instagram only allows videos up to 60 seconds for posts, and only allows videos up to 15 seconds for Instagram Stories. Instagram also has a 1:1 aspect ratio, where YouTube\u2019s is 16:9. These requirements might stop some YouTubers from cross-posting, but it shouldn\u2019t stop you!<br \/>There is an easy workaround to help you post your YouTube videos on Instagram in segments&#8211;this workaround allows you to create short, \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=jEw7WfkmIr8\" rel=\"nofollow\">meme style<\/a>\u201d square video posts. These videos have white padding, a title above the video, and captions below the video. This type of video gets more engagement on Instagram because you can embed a call to action above the video, and captions help reach social media browsers with the sound turned off. Here\u2019s an example of what the final output will look like:<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed.png\" alt=\"\" width=\"207\" height=\"207\" \/><br \/>For this guide, I\u2019ll use a free online video editor called <a href=\"https:\/\/www.kapwing.com\/studio\" rel=\"nofollow\">Kapwing<\/a>. There are other programs that you could use to achieve a similar result, but Kapwing is faster than downloaded software like Adobe Premiere, it\u2019s really <a href=\"https:\/\/www.kapwing.com\/resources\/why-kapwing-is-the-best-video-editing-software-for-beginners\/\" rel=\"nofollow\">user-friendly<\/a>, and it\u2019s free.<br \/><br \/>There are four steps to create the perfect Instagram post from your YouTube video:<br \/><strong><br \/>Step 1: Import the Video<\/strong><br \/>Open <a href=\"https:\/\/www.kapwing.com\/studio\" target=\"_blank\" rel=\"noopener nofollow\">Kapwing\u2019s Studio<\/a> by going to the Kapwing.com homepage and clicking \u201cGet Started.\u201d Copy the URL of your YouTube video and paste the URL into the box on Kapwing\u2019s import page. You can alternatively upload an MP4 if you have the file on your phone or computer.<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (1).png\" alt=\"\" \/><br \/>In my example, I\u2019m taking a <a href=\"https:\/\/www.youtube.com\/watch?v=LP-hy7Ot9G8\" target=\"_blank\" rel=\"noopener nofollow\">YouTube video<\/a> that\u2019s 4 mins and 31 seconds long. To upload, just copy the video URL and paste it into Kapwing (your video has to be less than 30 mins long to import directly onto the digital canvas).<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (2).png\" alt=\"\" \/><br \/><strong>Step 2: Trim Out the Section<\/strong><br \/>Instagram allows video uploads between 3 seconds and 60 seconds for posts. So, you can either choose one highlight segment of your video to feature on Instagram, or you can break it up into 60 second chunks and post the video as a gallery. Posting a highlight segment means that you can direct traffic back to YouTube for people to watch the entire video&#8211;but you also run the risk of losing total views, because a percentage of people won\u2019t switch to YouTube to watch the full video. Likewise, posting the entire video in a gallery means that people can watch the entire thing on Instagram, but it also means that your audience is less likely to look up the video on YouTube.<br \/>For this example, I trimmed out a 44 second clip from the video to feature on Instagram. Just hit \u201cTrim\u201d either on the right side of the video or on the bottom toolbar, adjust the start and end time, and click \u201cDone Trimming\u201d once you\u2019ve selected the desired segment.<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (3).png\" alt=\"\" \/><br \/><strong>Step 3: Make Square and Add Title<\/strong><br \/>To make your video segment fit into the Instagram square format, use the \u201cResize\u201d button on the bottom toolbar to change the aspect ratio of the digital canvas to 1:1. You can either crop your video to square or drag the edges to show the full video with white padding around the edges. I wanted the padding so that I could use the top blank space for a title, and the bottom blank space for captions.<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (4).png\" alt=\"\" \/><br \/>Consider adding a title or a call to action above your video. Text gives the Instagram browser a reason to tap on your video from the Explore feed and stop scrolling to watch. In Kapwing, you can change the size and position of the text layer and the font, color, outline, and style of the text itself. In my example, I changed the font to \u201cPermanent Marker.\u201d Kapwing also allows you to insert shapes, <a href=\"https:\/\/www.kapwing.com\/resources\/stickers-how-to-overlay-animated-gifs-and-images-on-your-video\/\" target=\"_blank\" rel=\"noopener nofollow\">images<\/a>, <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-add-a-logo-to-a-video\/\" target=\"_blank\" rel=\"noopener nofollow\">logos<\/a>, <a href=\"https:\/\/www.kapwing.com\/watermark-video\" target=\"_blank\" rel=\"noopener nofollow\">watermarks<\/a>, and other visual elements on the canvas. I inserted the Instagram logo using the \u201cImages\u201d tool to search for the image I wanted. For Instagram Pros, you can also append a custom thumbnail as a separate scene at the beginning of your Instagram video. Since Instagram doesn\u2019t allow custom thumbnail uploads, you want to include it as the first frame of the video. You can find another tutorial here on <a href=\"https:\/\/www.kapwing.com\/resources\/adding-a-custom-cover-to-an-instagram-video\/\" target=\"_blank\" rel=\"noopener nofollow\">custom Instagram thumbnails<\/a>.<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (5).png\" alt=\"\" \/><br \/>This same technique works for vertical videos for Instagram Story or <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-repost-a-youtube-video-on-igtv\/\" target=\"_blank\" rel=\"noopener nofollow\">IGTV, if you want to repurpose your YouTube videos<\/a> across social media platforms. Just choose the \u201c9:16\u201d option from the Resize menu.<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (6).png\" alt=\"\" \/><br \/>Once your video looks right visually, click the DONE button to process your video. You can always edit it later to correct typos, cut out a different segment, or make a different size. If you\u2019re adding a full video as a gallery of 60-second segments, download your first segment, click \u201cEdit,\u201d and change to the next segment of the video. Press DONE, download this segment, and repeat the process until your whole video has been broken up into 60-second chunks.<br \/><strong><br \/>Step 4: Add Subtitles<\/strong><br \/>Did you know that 80% of people on Instagram browse with the sound off? If you want to reach a modern audience, you need to <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-add-subtitles-to-an-instagram-video\/\" target=\"_blank\" rel=\"noopener nofollow\">add subtitles to your Instagram videos<\/a> so that viewers can follow along without audio. Kapwing makes it simple with a specific <a href=\"https:\/\/www.kapwing.com\/subtitles\" target=\"_blank\" rel=\"noopener nofollow\">Subtitle Maker tool<\/a> that burns subtitles directly into your Instagram video. It\u2019s a useful resource for any video going on a platform like <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-add-captions-to-a-twitter-video\/\" target=\"_blank\" rel=\"noopener nofollow\">Twitter<\/a> or <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-add-subtitles-to-a-linkedin-video\/\" target=\"_blank\" rel=\"noopener nofollow\">LinkedIn<\/a> that doesn\u2019t support subtitles.<br \/>Upload your square video to Kapwing.com\/subtitles. For a short video, I recommend manually typing out the<a href=\"https:\/\/www.kapwing.com\/caption-video\" target=\"_blank\" rel=\"noopener nofollow\"> caption text<\/a> that you want to appear on the bottom of the video. You can also <a href=\"https:\/\/www.kapwing.com\/resources\/adding-subtitles-to-video-from-an-srt-file\/\" target=\"_blank\" rel=\"noopener nofollow\">upload an SRT file<\/a> or use the \u201c<a href=\"https:\/\/www.kapwing.com\/resources\/introducing-auto-subtitling\/\" target=\"_blank\" rel=\"noopener nofollow\">Auto-generate<\/a>\u201d button to get AI-powered transcription in minutes, for free.<br \/><img decoding=\"async\" src=\"\/wp-content\/uploads\/blog\/Misc\/Kapwing\/unnamed (7).png\" alt=\"\" \/><br \/>In the left-hand panel, adjust the style of the subtitle text to make it smaller, change the color or font, or adjust the background style. You can experiment with the different background options \u2013 wrap, full, and outline \u2013 to find one that you like.<br \/>After you\u2019re done captioning the video, watch it through one full time to correct any mistakes or typos. Then, click \u201cDONE\u201d to process the video and add the <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-add-permanent-subtitles\/\" target=\"_blank\" rel=\"noopener nofollow\">subtitles permanently into the MP4<\/a>.<br \/>After your captioned video has been processed, it\u2019s ready for Instagram! Download the <a href=\"https:\/\/www.kapwing.com\/resources\/how-to-edit-an-mp4\/\" target=\"_blank\" rel=\"noopener nofollow\">MP4<\/a> and publish it from your phone, or schedule it for later.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>So, you&rsquo;ve been creating awesome content for your YouTube channel! But are you getting the mos<\/p>\n","protected":false},"author":12,"featured_media":2200,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_uag_custom_page_level_css":"","tubebuddy_blocks_plugin_header_layout":"","footnotes":""},"categories":[29],"tags":[55],"class_list":["post-959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-youtube-strategy-tips","tag-instagram","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Post YouTube Videos as Clips on Instagram | TubeBuddy<\/title>\n<meta name=\"description\" content=\"Learn how to share your YouTube content on Instagram effectively. 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