Is TikTok banned in the US? Is it back? Will there be a buyer? What does all this TikTok drama mean for content creators?<\/p>\n\n\n\n
The past few weeks have been a whirlwind for TikTok<\/a>… and terrifying for TikTok-first creators.<\/p>\n\n\n\n First, a potential US ban loomed large and TikTok disappeared from the App Store and Play Store. Then, at the eleventh hour (OK, the twelfth hour<\/a>), the ban was averted. Now, the future of the app remains uncertain as potential buyers circle<\/a> and the TikTok drama continues.<\/p>\n\n\n For content creators who have poured time and energy into building a TikTok audience, this uncertainty is unnerving. Should you hit pause on your TikTok hustle? Should you focus your efforts elsewhere?<\/p>\n\n\n\n While the future of TikTok is up in the air, one thing remains constant: YouTube. As the OG video platform, YouTube has a proven track record of supporting creators. The YouTube Partner Program<\/a> is well established. The platform offers a wide range of features to help you create high-quality content, build a community, and even earn a living.<\/p>\n\n\n\n While we definitely have a dog in the fight, we think it’s clear: YouTube should be the foundation of your content creation strategy. Here’s why:<\/p>\n\n\n\n \n Give your YouTube channel the upper hand and easily optimize for more views, more subs, and more of every metric that matters.\n <\/p>\n \n\n \n![\"An](\"https:\/\/media4.giphy.com\/media\/v1.Y2lkPTc5MGI3NjExZWFpcnoxeHQ0dzh0M3d0OWN0dzgwaGp3YzhuMHR5OWgxMzkwOWcxZiZlcD12MV9pbnRlcm5hbF9naWZfYnlfaWQmY3Q9Zw\/VEhWqu9nJHzOPKFsVA\/giphy.gif\")
<\/figure>\n<\/div>\n\n\nThe case for YouTube as the stable player<\/h2>\n\n\n\n
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\n <\/header>\n \n\n \n \n\n \n Get an unfair advantage on YouTube\n <\/h3>\n \n \n\n
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