{"id":10413,"date":"2024-02-07T13:38:49","date_gmt":"2024-02-07T20:38:49","guid":{"rendered":"https:\/\/www.tubebuddy.com\/?p=10413"},"modified":"2025-09-29T00:41:54","modified_gmt":"2025-09-29T07:41:54","slug":"profitable-youtube-niches","status":"publish","type":"post","link":"https:\/\/www.tubebuddy.com\/blog\/profitable-youtube-niches\/","title":{"rendered":"15 Most Profitable YouTube Niches"},"content":{"rendered":"\n

There\u2019s a lot that goes into finding your niche. Whatever your goals, it\u2019s good to be aware of what are the most profitable niches on YouTube. In other words, what type of content makes the most money?<\/p>\n\n\n\n

Before jumping into the rankings, it\u2019s important to clarify what data we\u2019re looking at. The content types are ranked by CPM. <\/p>\n\n\n\n

What is CPM<\/strong>? Using the Latin word for thousand (mille), Cost Per Mille or cost per thousand, refers to the amount an advertiser pays YouTube for every 1,000 views. It\u2019s an advertiser-focused metric.<\/p>\n\n\n\n

RPM<\/strong>, the creator-focused metric, stands for Revenue Per Mille. Or the total revenue per one thousand views reported in YouTube analytics that a creator receives after YouTube takes its cut<\/a>. This number is a little trickier to nail down. It includes a creator\u2019s views from videos that are not monetized, plus money earned from Channel Memberships, Super Chats, and Super Stickers.<\/p>\n\n\n\n

So, keep in mind that these rankings are from the more straightforward data on CPM, not RPM.<\/p>\n\n\n\n

\"most<\/figure>\n\n\n\n

Top-Earning Niches Ranked by Average CPM:<\/h2>\n\n\n\n

1. Making Money Online\u00a0<\/strong><\/p>\n\n\n\n

Coming in hot with a CPM of $13.52 is content surrounding strategies for making money online.<\/p>\n\n\n\n

2. Digital marketing<\/strong><\/p>\n\n\n\n

This topic includes social media marketing and is backed by folks who know their way around SEO.<\/p>\n\n\n\n

3. Personal finance\u00a0<\/strong><\/p>\n\n\n\n

From debt-reduction to crypto investing, this category runs the gamut. And advertisers are keen to throw money at an audience seeking out this type of advice.<\/p>\n\n\n\n

4. Educational<\/strong><\/p>\n\n\n\n

With a $9.89 CPM, the education bucket includes a very broad range of tutorials, courses, lectures, teaching inspo, and even nursery rhymes. But keep in mind, if you\u2019re creating content for kids, you need to meet YouTube\u2019s quality principles for kids and family content<\/a> to monetize each video.<\/p>\n\n\n\n

5. Tech cars and gadgets <\/strong><\/p>\n\n\n\n

Finishing the top third, many reviewers earn money by sharing links to products and discount codes.<\/p>\n\n\n\n

6. ASMR and anything similar<\/strong><\/p>\n\n\n\n

By niche number six, the average CPM has dropped $10 to $3.50. But keep in mind, there are many creators outside of the most profitable YouTube niches who earn money outside of the YouTube affiliate program.<\/p>\n\n\n\n

7. Lifestyle\u00a0<\/strong><\/p>\n\n\n\n

8. Fashion and try-on hauls<\/strong><\/p>\n\n\n\n

9. Beauty and makeup\u00a0<\/strong><\/p>\n\n\n\n

10. Motivational and spiritual\u00a0<\/strong><\/p>\n\n\n\n

11. Cooking\u00a0<\/strong><\/p>\n\n\n\n

12. Travel\u00a0<\/strong><\/p>\n\n\n\n

13. Fitness and bodybuilding\u00a0<\/strong><\/p>\n\n\n\n

14. Gaming<\/strong><\/p>\n\n\n\n

15. Comedy and humor. <\/strong><\/p>\n\n\n\n

Coming in last with an average CPM of around $1 is comedy and humor.<\/p>\n\n\n\n

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